Capabilities
HUG is a pre through post, full service production partner.
We ideate, produce, and post stills and motion, and offer production and post services a la carte.
Discovery drives direction.
Some partners arrive with a clear plan. Others arrive with a challenge that needs defining. Or redefining. We step in early to clarify objectives, audiences, and narrative direction — grounding creative work in insight and intention. When internal teams are already in place, we integrate seamlessly, adding an outside perspective and helping shared ideas move forward with clarity.
Story is our DNA.
We partner with your team to unpack the brief, explore the challenge from every angle, and shape a creative approach that feels both strategic and inspired. From early concepting through scripting and treatment, we build a foundation that aligns vision, message, and style — keeping production realities in mind and ensuring projects launch with clarity, momentum, and a distinct point of view.
Our agility is your advantage.
We supplement in-house teams or run projects end-to-end, scaling seamlessly to execute any idea at any level. Always on time and on budget. We are as comfortable shaping intimate shoots with a crew of 5 as we are leading productions with a team of 500 — making sure every frame is executed with impact and distinction.
We elevate and refine.
Our editors, colorists, digital artists, mixers and composers take what we shot and make it even better. We edit for impact — crafting each piece for its platform and audience, for big screens or small, ensuring our hard work is always seen in the best light.
Leadership
Danielle Garonce
Executive Producer — Los Angeles
Danielle is a creative producer whose work spans global campaigns, broadcast commercials, documentary and narrative projects and brand storytelling across platforms. She spent over a decade as an agency producer, servicing clients including IBM, Amex and MD Anderson, and arts + culture partners such as Vanity Fair and Taschen. Based in Los Angeles, she spends her free time gathering friends around the table, planning travel, running, camping, and finding any excuse to be outdoors.
Daniel Grossman
Executive Producer — New York
After two decades as a creative producer, Daniel's CV includes off-broadway theater, feature films, broadcast commercials, TikToks, art events, music videos and every imaginable iteration of short form content. Passionate about the environment, he is also the founder of Woop, a regenerative soil amendment for house plants and home gardens that diverts food waste from landfill and mitigates greenhouse gas emissions. Based in California, he spends his free time surfing and gardening.
Select Clients Include